Persistent Blogger: Do You Have What It Takes?
There are bloggers, and then there are successful bloggers. And there’s a big difference between the two. One has lots of traffic and lots of comments and lots of Twitter fans. And the other makes money. Lots of money. It takes a lot of hard work to create a successful blog. Are you persistent enough to be a successful blogger?
Persistent: Continuing firmly or obstinately in a course of action in spite of difficulty or opposition. Does that sound scary to you? If it does, you’re in trouble. It’s one of the key characteristics of a successful blogger. If you want to make money online, then you need to be tenacious, authoritative, motivated and most important, you need to be relentlessly persistent.
If it sounds like it’s time to put on your big boy pants and pull on a helmet you’re absolutely right. The Internet marketplace is immeasurably vast and if you want to compete for even one sliver of pie then you need to work your tail off. Persistently.
The most important part of your blog is the content and it can’t be just any content. It has to be fresh and original and informative. Even more important, though, you need to optimize it for the search engines. Which means you need to learn about SEO and keywords.
Learning about SEO isn’t a one shot deal, like learning your ABCs or your multiplication tables. The search engines are constantly changing their criteria for ranking sites and indexing content so you need to constantly be on your guard and be ready to react to those changes.
But it doesn’t stop there. In order to keep your traffic flowing and not only bring in new visitors but keep your regular readers happy, you need to consistently post newer, fresher content. Three or four times a week you need to publish a new blog post. And if you don’t the search engines will stop visiting, too, and then your blog will just fade off into cyberspace.
Once you get the hang of SEO and posting regular content, you need to learn about different marketing methods so you can drive traffic to your blog. And guess what? Most of them will involve writing more content – consistently – with special attention paid to SEO!
We’re not done, yet, either. Next, you have to learn how to be sociable at sites like Facebook, Twitter and LinkedIn and how to use those sites to develop your own communities. And you can’t just send a Tweet or wave hello once or twice a week. You have to consistently communicate if you want people to listen.
Then it’s on to researching products and eventually creating your own products to sell. Which means… you guessed it. More writing!
As you can see, there’s a lot involved if you want to be a successful blogger. Why do most bloggers fail? Because they believe all the hype they hear. They’re looking for a way to make money online and they trip over some ad that says ‘Anybody can do it!’ But what they don’t understand is that yes, anyone can set up a blog. But you have to be persistent enough to learn what to do with it so you can make money.
It sounds like it’s going to be all work and no play but it’s actually a very rewarding experience. While you’re learning to blog you’re going to meet other bloggers, you’re going to learn how to build web pages, you’ll make new friends and contacts on the social sites and it won’t be long before you start making money.
The Internet marketplace is filled with billions of blogs, all trying to make a buck, each one trying to grab as much traffic as possible. It’s a very noisy place and it takes a lot of work to be heard above the din. There are bloggers out there making 6-figure incomes with their blogs but they didn’t get there over night. They were persistent in their efforts. Tenaciously chasing success. There’s so much to learn that you’re bound to come upon more than a few obstacles on your road to success and it takes persistence, the willingness to keep doing everything it takes, against all odds, to move forward.
Forget everything you’ve read about blogging being the best way to make a million dollars in a weekend, because it’s just not going to happen. You can, however, earn a better income than you’ll ever earn with an ordinary JOB. So what do you think? Are you persistent enough to be a successful blogger?
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