Indexed Website: How Long Will It Take To Google?

Steven4 responsesSEO

Unless you’re doing something horribly wrong Google will eventually index your website, so if you’re sitting there clicking on links every 15 minutes – stop it Stop it right now! You have better things to do. Now that we have that out of the way … let’s talk about getting your website indexed and WordPress SEO.

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There is really no definitive answer as to when your content will be indexed. I’ve had some articles indexed within five minutes and others have taken five days. You can help speed up this process though:

It seems like content posted on higher ranking sites indexes faster. This is just a general observation and it’s not accurate 100% of the time, so don’t hold your breath.

Incoming links help with faster indexing. If I’m publishing something that I want to index immediately, I always publish another relevant article somewhere else and link out to the first article. If you don’t have that flexibility, you can always go do some blog commenting to build a few quick backlinks.

Also, don’t forget the benefits of sharing. As soon as you publish that post share it in your social networks and start generating those natural backlinks we all know and love.

Build some internal links on your blog by linking that new article to a pillar post or a popular, high-visibility post.

When you’re building backlinks it’s important to remember that Google looks for and penalizes linkbuilding schemes. If you’re building links between your own properties make sure they’re relevant and appear to be natural.

Clean up your navigation. You don’t have to invite Google to your site, those crawlers show up on a regular basis. But sometimes they miss that new content because it’s just buried in clutter. Clean up the navigation on your site and all of your content will benefit. Check for broken links, make sure that links are easy to identify, and don’t make it difficult to follow those links. In other words, one page should link directly to another relevant page.

For newer sites you can also help the crawlers by installing an XML sitemap. The sitemap organizes your content making it easier for the crawlers to read. However, if you have an established site with lots of content a sitemap might actually slow down your indexing. If you notice it’s taking longer for your content to index then it might be time to remove the sitemap.

Some webmaster suggest submitting your links to Google every time you publish new content. Personally, I’ve never had much luck with this and I think it actually slows down the process. However, if you find your content is just not indexing at all, ever, then try submitting a post or two directly to Google to see what happens. It could be that you have some internal coding problem that’s preventing the bots from crawling your site. If so, you’ll know it if manually submitting your content works when everything else has failed. Chances are, you’ll see a message pop up in your Google Webmaster alerts.

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4 Comments

  1. Lisa Cash Hanson

    I think your post is great :) I also think it’s much better when people ( in general) are not concerned with the great Google Gods LOL.

    Just write things that fascinate people build your list and allow Google to assit and not dominate your traffic. At least that’s how i like to do it. Thanks for posting to Twitter so I could find your post.

    1. That’s very good advice Lisa! Bloggers should definitely write for their audience rather than for the big G.

  2. Kurt Scholle

    I had never heard of a sitemap slowing down indexing. Thanks for that tip. I want to look into that further.

    You mentioned XML sitemaps, what’s your take on using HTML sitemaps in addition to XML?

    1. Using a HTML sitemap that will duplicate a XML sitemap sounds like overkill to me

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