How To Make Money Online in Network Marketing or MLM
There was a time when network marketing and multi-level marketing (MLM) had really bad reputations and people avoided these programs like the plague. Times have changed though and the arena’s been cleaned up. These days, some of the most successful businesses in the country are built around networking or MLM concepts. And when you add in the benefits of Internet promotion, it’s easy to see why so many have turned to network marketing and MLM as a way to make money online.
With standard networking and MLM programs you make money two ways: you earn a percentage of sales for promoting the manufacturer’s products and you earn a percentage of sales from the people who you recruit to join the company under you. The more people you recruit, the larger your network or downline, and the more money you make.
Long before the Internet, a lot of these network marketing programs were concentrating only on adding recruits and you were paid simply for bringing new recruits into the company. No body really focused on actually selling products. In the end these companies went out of business due to lack of sales and the fact that the only people making money were those at the top of the heap, and it’s illegal to operate this way now.
I’m bringing all of this up to answer any fears you may have and to let you know that, when you do find an online MLM or networking opportunity that you’re interested in, it’s a perfectly legal and often extremely profitable way to do business. In fact, you might recognize a few names – Mary Kay Cosmetics is a great example of a network marketing business model. As well as Longaberger Baskets, PartyLite Candles and thousands of other household names. And all of these businesses can be conducted online.
Many MLM and networking companies have already recognized the great potential of Internet promotion and you’ll find that most offer pre-built websites when you join. Along with your training materials and product packages, they set you up with a website and show you how to use it. Just having a website, though, doesn’t guarantee you instant success.
How to Make Money Online in Network and MLM Marketing
In most cases, the person who recruited you will be able to offer guidance and training to help you attract Internet traffic that’s relevant to the specific business. But there are some things you can do on your own to help drive sales and get more recruits:
Start your own blog: If your website doesn’t already have a blog attached – and most won’t – then it’s a good idea to start your own. You can offer your readers tips and advice on using your products and you can also use it to recruit new members and build your downline. Many network marketers set up separate blogs – one to attract buyers and one to attract recruits. The benefit of having a blog is that it helps you connect with your readers and develop a stronger bond, which leads to repeat sales and a larger, stronger downline.
Join social sites: Facebook and Twitter are practically a must these days. Everybody hangs out on social sites. Create you own account or Fan page and start connecting with people. If you’re working in an online business, concentrate on finding people who would be interested in either using or selling your products. Also consider searching out local users if your sales methods involve home parties or some type of personal contact.
Generate a mailing list: Once you have a blog or website then it’s time to start generating a mailing list. Since you’re paid to bring and recruits and to sell products, it’s a good idea to generate two lists so you can send each of them relevant information. Oftentimes a possible new recruit candidate will visit your site and be interested, but not really sure. Once they leave your site they probably won’t find their way back. By capturing their name for your mailing list you can send them regular emails telling them about the benefits of your company and offering to help them when they decide to join.
To find online network marketing or MLM opportunities simply plug both terms into your search engine. You’ll see thousands of results. Some better than others, but the benefit of working with the online sites is that you can join as many as you want and run everything right from your home computer. Making money online in network marketing or MLM is a safe and easy path to build your online empire.
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