Blogger vs Shiny Object Syndrome: Missed Opportunity
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A few weeks ago, I launched a Review Contest in preparation for Dukeo’s second anniversary. The idea is extremely simple: you write a review of Dukeo on your own blog, follow a few rules, and you’re automatically entered to win a $200 cash prize.
To read the full details and participate, click here.
This contest is an opportunity for me to give back to the community by awarding some cash prizes to some bloggers who might need it. At the same time, I find it very interesting to evaluate how people are reacting to this contest.
The contest is ending in 48 hours. This is your last chance!
At the time of writing this post, I have published 5 posts related to this contest: the contest announcement, a controversial post to entice people to participate, and 3 recaps of the contest entries.
- The contest post has received a total of 68 comments to date.
- 26 of these comments are from people who are “going to write a review”.
- 6 of these people actually wrote a review.
I think it gives a pretty good idea of why most people fail online: people get excited… then they get excited about something else, and they forget.
This shiny object syndrome is a well-known phenomenon for people who’ve been working online for many years, but I think it’s the first time that I’m able to observe it by myself so obviously.
Over 75% of the people who were super excited about this contest (and who had a chance to win an easy $200), didn’t do the 10 minutes of writing that’s needed to get entered in the contest.
Don’t get me wrong, I just feel sorry for these people.
But actually, it may be your chance…
What are you doing in the next 10 minutes?
Write a short 200 words review of Dukeo, and it can convert into $200 directly in your pocket!
If you want a chance to win $200, some link love as well as some exposure for your own blog, write your review now! (only 48 Hours left)