One of my few regrets as a blogger was giving up my gaming blog, and one day I plan to start another, especially now that I know what direction I want to go and how I want to monetize it.
It’s a great niche and, as you can imagine, it’s loads of fun, but it takes a lot of work.
Playing games all day long can really take a toll!
Almost everyone enjoys playing video games but to build a successful blog that makes money in this niche you have to do more than just enjoy 15-minutes of Farmville every week, you have to be passionate about playing games and you have to be able to offer expert gaming tips and advice.
You may be passionate about one single game, like World of Warcraft or Farmville. And you might be passionate about all the Zynga games or all the Sony games or all the single player shooter games. Either way, you need to be able to offer that expert advice that readers can’t get anywhere else.
For example, the folks at FarmvilleFreak used to post multiple times each day. They were including screenshots of all the new animals, buildings, crops and accessories and tell you exactly what steps you need to take to acquire these new farm additions. They’re also the first to post whenever Farmville is planning a new promotion or running a discount on FarmVille Cash.
In the video game niche it literally pays to play. Sharing information about secrets and codes and showing your readers how to conquer that next level or monster is key. There are plenty of gaming blogs that give you half the story, but the successful blogs help you win the game.
It’s also important to post plenty of screenshots and pictures. Gamers are visual people, anyway, and the best way to show someone how to find the dungeon is to actually show them a map. Scour You-Tube for game tutorials and if you have the skill and equipment, make your own.
How To Monetize A Video Game Blog
When I had my blog I made money promoting affiliate products, promoting a gaming site and by creating my own mini-guides. I actually made most of my money from my own mini-guides but the key is you have to be quick with your product creation. As soon as everybody has the next new weapon they no longer need your guide. Thankfully, there’s always a new weapon or farm animal coming up on the next level.
Many gaming blogs sell ad space and you can check out sites like Big Fish Games where you can literally embed their codes on your blog and build your own gaming site.
If you’re a good writer, you can also consider selling paid reviews to game developers.
On the upside, people who read video game blogs aren’t looking for lots of thought-provoking content. They want you to post frequently and have lots of images, but they really only want to know how to win the game. So if you’re a gamer, why not blog about it and literally get paid for playing?