It’s time for a quick recap of November!
I have just one word to summarize November: WOW! Apart from a mistake that I made that cost me 30% of my traffic for 10 days, things went great.
Seeing the growth of my main project since July, I had high hopes regarding traffic and revenue, but the actual numbers were even better than what I was hoping for.
I am confident that December will be on par with these numbers as well, which means an amazing end for 2019.
Let’s get started with this monthly income report, shall we?
Let’s take a look at how WS4 did for the past month.
I’ve observed a significant growth in traffic since July, but that didn’t always translate into higher revenue numbers (particularly in October).
It’s been really exciting to see traffic jump from 12k visitors in October to 17.5k visitors in November. And the best part is that my RPM (revenue per thousand visitors) went back to “normal” in November, so my revenue grew 2.5x between October and November!
From one year to the other on my website I’ve always noticed that numbers between November and December are fairly similar. Traffic and revenue tend to increase during the first 20 days of December, then things slow down. So I should see very similar numbers for December, and that’s great news.
In November, this website had 2,118,230 impressions on Google. These impressions resulted in 8,977 clicks, which means an average click-through rate of 0.42%. The average position in Google results pages was 27.
The following chart shows the cumulated revenue and expenses to date for each month. Additionally, it shows the current website value as well as the return on investment before and after selling the website (if I decide to sell it).
From the start of this project until the end of last month, this website generated $10,771.18 in revenue. I spent $28,694.76 since this website’s inception, which means a net loss of $17,923.58. In other words, that’s a 62% loss so far.
However, by using a conservative 25x multiplier on the average revenue of the past 3 months, we can calculate this website value: $42,066.42. By selling this website, I would make a nice profit of $24,142.84. That would be a 84% profit on my investment.
Of course, I’m still years away from a potential sale for this website, but I’m keeping track of these numbers to know the trend, as well as the evolution month after month.
WS5 is a small site experiment I’ve been running on the side. I published some articles back in March and haven’t touched it since. The main challenge with this website is that it’s not a family-friendly niche so I can’t run any display ads.
To see if the site has potential, I’ve added some links to relevant affiliate products on the pages with the most traffic in September. And the site generated one affiliate commission each month since.
November was no different from previous months. WS5 generated one affiliate same. The spike in revenue is due to the customer purchasing an upsale with their product. I don’t expect the revenue to stay this high for WS5 next month.
On a different subject, here is a list of the 10 most popular articles from this blog during last month:
- how to make money online generating leads for local real estate agents
- entrepreneurship is living a few years…
- how to make money online creating an home inbound call center
- how to make money by generating online leads for companies
- Shopify partner program
- how to make money with an online local business directory
- Travel Payouts review
- how to make money online with arbitrage
- how to make money taking pics and selling them online as stock photos
- how to make money online building your own custom search engine
For those interested, I still publish guest posts from time to time. Please keep in mind that I value my reader’s time and trust so I won’t be publishing low-quality guest posts.
What about the money?
Here is a breakdown of the money flow for my various projects.
To make this report easier to understand, I’m using a simple color code: green numbers are positive, red numbers are negative.
Please keep in mind that these figures may not be 100% accurate due to various factors such as refund requests and network adjustments. The terms for each payment may also vary. As a result, these numbers may differ from the actual payments issued and received.
|Niche Sites||$445.97||▲ $158.95|
|Sponsored Posts||$50.00||▼ $305.00|
What got me really excited in November is the $2,807.88 revenue for WS4. It completely offsets the $2,400 that I’ve spent in new content.
I have just one more month planned with this level of spending, and I’ll downsize in January 2020.
Finally seeing a green month after spending so much time and effort working on WS4 is such a relief, you have no idea. This is an early Christmas gift for me.
What’s happening next?
December is going to be the last stretch to try and balance all the red months I had in 2019. Hopefully this will be another green month to end the year with a bang!
Stay tuned for the next update!