Ghost Rider is the perfect movie. It combines the supernatural, the Devil, lots of action and a super hero – oh, and romance, of course. What more could anyone ask? All I can say is I want to know how that Penance Stare thing works. I’ve got some people I’d like to try it out on…. But that’s another story for another time. Right now we’re here to talk about what we can learn about Internet Marketing from Ghost Rider. I have 5 words for you – ‘You can’t live in fear.‘
Would you like to know the number one reason why most people fail at their Internet Marketing attempts? It’s because of fear. Not fear of death or hellfire and brimstone, like the Ghost Rider movie. But real scaredy-cat fear. Fear of the unknown. Fear of failure. Fear of success. You name it. The people who fail are usually afraid of something and they’ve let that feat become an overwhelming obstacle in their path to success.
So what is it that everyone’s afraid of and how to you conquer the fear?
Fear of the unkown: Being afraid of the unknown is a natural human reaction and in this case, you’re making a huge leap across a very wide abyss, so you have every right to be terrified out of your skin.
You’ve probably left a job that you held for years, where you had someone constantly looking over your shoulder, telling you what to do and how to do it. They told you when you could take a break, when you could eat, what time you had to be back the next day and if you could have a day off or not. They sometimes let you take a vacation but not without checking to see that no one else would be gone at the same time. And if you were lucky you got a paycheck – that you could cash – at the end of every week.
Now, all of a sudden, you’re in the driver’s seat. You have to make all those decisions. And if you’re not used to being in charge this can be a pretty scary proposition. What if you sleep too late? What if you don’t know what you’re supposed to do next? And worse, what if you do something wrong?!
Well, I could say that all you have to do is use the Penance Stare and seriously, I am going to find out how that works. But, this is real life and this is a valid question which deserves a serious answer.
What is it that you’re really afraid of? Because it really only boils down to two possibilities. You’re either afraid you’ll fail or you’re afraid you’ll succeed. Which is it with you?
Fear of failure
There’s no reason to fear failure. First, let’s look at this like reasonable adults. Failing at something just means you didn’t succeed. It doesn’t mean you can’t try again. And with Internet marketing there are so many different ways you can make money online that, you could fail at something every day for a year and still come out on top.
Most mistakes that you make online can be corrected in a matter of minutes. Seriously. You pull up a screen and change something. It’s just that easy. No one is going to die or go down in flames or be carried off by Mephisto. And every single mistake you make is fixable. Period. Every single one! So that should put an and to that problem.
Fear of success
Yes, I know, but it’s true. There are people who are afraid of success. What if it works and I make a lot of money? How will I handle having money?! Will I have to act different? Dress different? Make different friends? Will my family be knocking down my door looking for loans? I don’t know how to handle money and make investments and talk about interest. How drastically will my life change if I succeed at Internet Marketing? I’m scared. I want things to stay just the way they are!
Now most people who are afraid of success don’t realize it. What they do is subconsciously sabotage their own attempts. They miss deadlines or they don’t answer emails or they purposely let their site fall apart. They don’t follow through on setting up connects at the social networks, they don’t finish writing articles. And when they don’t see any positive results they blame everyone but themselves.
If there’s one Internet Marketing lesson you can learn from Ghost Rider it’s that you can’t live in fear. So stop it. Now! Or I’ll hit you with my Penance Stare!