I’ll be the first to admit that I avoided the social networks like the plague. I thought they were a huge waste of time that would be better spent on other, more profitable types of traffic generation. In my opinion, the only thing social networks were good for was, well, socializing and who has time for that? But then I learned a valuable lesson. Read on and I’ll tell you how to make money online with Twitter.
Like a lot of people, I’ve had several Twitter accounts. I set the first one up years ago when I was just getting my feet wet in Internet Marketing. At that time, Twitter was still a relatively new site and everyone was talking about the huge marketing potential. So I set up that first site and, because I was so new, I didn’t really follow the right people. My Tweeting was inconsistent anyway so not many people followed me and eventually I just forgot about it.
About a year ago I decided to give Twitter one more try. I had a free weekend coming up with nothing else to do. So I chose another new user name and this time I carefully crafted my profile page and selectively chose the first 50 people I would follow. Then I started Tweeting. And I’m still at it, more than 10000 Followers later.
Decide why you’re Tweeting
The first thing you need to do, before you even create your account, is decide why you want to use Twitter. Obviously, you want to use it to make money in some way and the key is to use your account to attract the people who would be most likely to buy whatever it is you’re selling.
You’ll have to choose people to follow, first. And they will probably be the first people who start following you. So choose those first people wisely. Do a keyword search for people to follow and again, use keywords relevant to the audience you’re trying to attract.
In my opinion, the most important thing you can do with your Twitter account is choose the right people to follow in the beginning. Like I said, these will be the first people to start following you. They’ll be the first people to start seeing your Tweets. You want to choose people who would at some point be interested in purchasing whatever it is you’re selling. And this can get confusing.
For example, if you’re a freelance article writer, you don’t want to follow other article writers, you’d want to follow webmasters who might eventually have need of your services. If you’re selling dog food you wouldn’t want to follow other people who have blogs about dogs, you’d want to follow people who own dogs. That’s why it’s important that you know what you want to achieve before you start setting up your account.
And believe it or not, people will look at your profile and they will follow that link back to your blog. So it’s important that you be creative with your profile. Creative in a way that makes you sound like a human being, someone with a personality, and not a sales person.
Quit trying to sell something with your Tweets
I’m currently following almost 3,000 people (across multiple accounts) and if I wanted to I could spend all day on Twitter now because I’m engaged with the people I follow and the people who follow me. Yes, I respond to Tweets, I get involved in conversations, and I even click on links.
However, I almost never click on links that come from the cheesy Internet Marketers I follow. You know the links I’m talking about – the links that go to sales pages. “Get 10,000 Twitter Followers This Weekend!” “Earn Money While You Sleep!” These links are junk – you know it, I know it, and your Followers know it. That’s NOT what works on Twitter.
What does work on Twitter is to get in there and meet people. Be yourself. When you see an interesting conversation, join in. Start an interesting conversation. Share links to interesting content – whether it’s relevant to your niche or not. Let your followers see that you’re a real person.
To be successful with Twitter you can’t just load up some automated Tweeting program and then ignore your followers. I have dozens of loyal blog followers now because I’ve connected personally with these people on Twitter. I’ve re-tweeted their Tweets. I’ve mentioned them on Follow Friday. I answer their riddles, join in their contests, ask them for help, and send them to fun blog posts I find when I’m surfing the net.
Twitter should be used to help develop your brand, to let people know who you are and what you stand for. Send out three or four links to your blog each day, and use the rest of your Tweets to connect personally with your followers. I know it’s hard to believe, but you will make money with Twitter if you stop selling stuff and start being friendly.