It’s easy enough to make money blogging. Anybody can earn $100 in a weekend and say, “There! I did it!” If your goal is to earn $100 that’s fine. But most people, once they earn that $100, want to earn more and when they don’t they think they’re a failure. With blogging, or with any business for that matter, you have to set your goals, grow them if you want to compound your success.
When you first start blogging for money your goal is to set up a blog and sell something, anything, so you can make that first hundred bucks. Maybe it took you a week, maybe a month, maybe even six months but eventually you achieved your goal. Now, you want to make more money and you want to make it faster.
In order to do that, you’re going to have to adjust your goals. If you keep doing the same thing you’ve been doing you’re going to keep getting the same results.
In the blogging world there’s always something new to learn and the more you know the more successful you’ll be. For example, now you know how to set up a blog and maybe you made $100 selling an affiliate product. Now, if you make it your goal to learn how to create your own products, you’ll be performing the same amount of work but you’ll make more money because you’ll keep 100% of every sale instead of working for a commission.
Then, you could make it a goal to learn how to use Google Adwords to drive more traffic to your blog. More traffic equals more sales which means increased earnings. Your next goal might be to learn how to use Pinterest to drive traffic or Facebook or Twitter.
Along the way you’re going to have to learn how to build landing pages and sales pages, and how to set up an autoresponder and how to create Paypal buttons. You’ll need to know how to analyze your traffic stats and how to research keywords and there are dozens of other useful bits of knowledge you’ll need if you want to continue building your empire.
My point is this: If your goal is simply to set up a blog and make money you’ll never make enough money to allow you to quit that job. There are millions of other bloggers out there who all want the same thing and you need to be able to compete with them.
Your goal should be to get that first blog set up so you can make $100. Then, your next goal should be to learn something new that will allow you to double that income. Then, learn something new again so you can triple it. And once you’ve started earning real money with that blog, set up another one and start all over again. The only way to compound your success is to continue adjusting your goals. Otherwise, if you just keep doing the same thing you’ve been doing you’re just going to keep getting the same results.