Why Is It Important To Add Depth?
To illustrate the importance of depth, consider a black-and-white cartoon strip in your local paper. It’s a simple line drawing with little detail. When you read it, if it’s funny, you’ll laugh for a minute and move on. Maybe once every few months or so a cartoon will be memorable but it’s not normally something you discuss around the water cooler.
Add some color to that cartoon, though, and it makes more of an impression. It’s a little more memorable. The cartoons in the Sunday paper make more of an impact, not because they’re funnier, but because they’re in color. They seem funnier because it’s easier to visualize the joke.
Adding depth to your posts is like adding colors to comics. The more depth you add, the easier it is for the reader to visualize your message. And any time you can make a visual impact you’re making your message more memorable.
How Using Examples Gives Depth To Your Posts
So far in this post, my key message can be summed up in two sentences which I stated in the third paragraph: The more depth you add, the easier it is for the reader to visualize your message. And any time you can make a visual impact you’re making your message more memorable.
Those two sentences completely explain the title of this post yet, unless you understand “depth” and “visual impact” you may not get my message from just those two sentences.
If you want to be perceived as an expert, then it’s important to make sure your reader understands every aspect of your message. You can explain definitions but if that’s all it took your readers could just as easily look everything up in a dictionary.
The best way to explain something, especially a new concept or idea, is to put it in terms your reader can easily understand. And you do that by gradually building up layers, laying them down one at a time, adding depth to your content.
The first layer is your basic black-and-white definition. The next layer is your example, the “color” that makes it easier for your reader to understand your message.
Depth also makes your content more interesting. Again, your reader could easily look up information in a dictionary or an encyclopedia but those sources are usually pretty straightforward and boring. The extra interest you add when you use examples to add depth is what makes your blog more engaging for your readers.
Be careful to use examples that your readers will recognize. For example, I could have used a trifle as an example of how adding layers or depth improves your content but I’m not sure all of my readers know what a trifle is and that would have my my post more confusing.
Try it yourself and see. The next time you’re writing a post, don’t just explain your point, use an example to add depth and help drive your point home and really make an impact on your readers.