Why You Need to Stop Learning About Blogging

dukeo.com

It might seem pretty counterproductive to tell you why you need to stop learning about blogging on a blog that’s supposed to be telling you what you need to learn about blogging, but trust me, I know what I’m doing. If you’re worried about how much you know and how much you still need to learn, then stop. Stop it, right now! It’s time to just start blogging.

You’ll Never Learn Everything There Is To Know

There’s so much more to blogging than just writing blog posts. There’s blog design, blog promotion, product marketing, audience identification and about a zillion other things. The more you know about each of these areas, the better and stronger your business, so it only makes sense that you’d want to learn as much as possible.

However, you simply can’t learn everything there is to know about even one of these topics, especially blogging. People go to college for four or more years just to learn about Marketing and they still have a lot to learn when they get out into the workplace. So imagine if you tried to learn everything there is to know about marketing, and blog design, and how to write killer content. It’s just not possible.

Technology Advances Faster Every Day

If you could stop Time, you might be able to learn everything there is to know about blogging – right now. But as soon as you started the clock again you’d have more you could learn. That’s just the way it is, these days. Internet technology and computer technology are advancing at such a rapid pace that there’s no way you can learn everything there is to know about either one.

It’s A Never Ending Cycle

So it becomes a never-ending cycle of learning. Just when you think you’ve learned everything there is to know, something new comes along. A new email service provider, a new script, a new plug-in, a new social network, or a new blogging platform – a new excuse to put off starting your blog or creating your own product.

And here’s what it really boils down to: It’s a risk. Everything about blogging is a risk. There’s nobody there to sign a paycheck for you every week, nobody telling you what to do, nobody making the big decisions. It’s all on your shoulders, now. That first step is the biggest and the scariest and the longer you can put off taking it the better, right?

Wrong?! The longer you put off taking that first step the harder it’s going to get. You will never know everything there is to know about blogging, but you will learn everything you need to know as you go. That first step was scary for every single blogger out there – even those A-list bloggers you admire so much. Don’t worry. You’re ready to take the leap.

Stéphane Kerwer
Article written by Stéphane Kerwer (1995 Posts)
Bonjour from a french guy. My name is Stéphane Kerwer and Dukeo is my blog. I do most of the heavy lifting in here but from time to time, you may see some guest posts. To receive updates from Dukeo, follow us on Twitter or like us on Facebook.
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11 Comments (Add one)

  1. Julia Spencer

    Agree with you that this process is contious and almost endless, and the rules or requirements tend to be changed all the time. The same thing deals with SEO, some people have already stopped paying attention on it and say that it’s already dead

  2. TJ

    Ste,

    the information you provided is so true and most especially for affiliates!

    Selling other peoples products requires constant research and trying to ‘keep up’ with the continual evolution of the internet will only serve to keep you frustrated and always behind!

    Thanks for your insights,

    TJ

    1. Sté Kerwer

      TJ, when you are just starting as an affiliate it can feel overwhelming, but after some time, you will be able to identify some patterns that will allow you to be ahead of the curve.

  3. Jaap den Dulk
    Jaap den Dulk

    instead of commenting further… I’ll do as you say.

    1. Sté Kerwer

      Thanks for following my advice, Jaap

  4. Johnson Lu

    This is such an important article. I am one of those who tried to learn everything about blogging before actually blogging.

    Such a waste of time, a lot of the things you learn don’t come into place until you start blogging.

    As you start blogging you’ll under the holes and weaknesses in your plans and website. Then you try to fix those problems one at a time. You will learn so much more in a shorter amount of time than reading every article you come across on blogging.

    -Cheers,
    Johnson

    1. Sté Kerwer

      Thanks for sharing your experience Johnson. Taking action is essential and is the only “real” way of learning the important things.

  5. Lewis LaLanne

    I think one of the most important things anyone can do relevant to becoming better at any skill is to get a detailed action plan and direct feedback from ONE master.

    The action plan should be a well-designed progression that makes it all but impossible to make progress. And the student should always be reminded that progress; not perfection is the name of the game.

    All other information consumption on this topic from others should be put on hold and all of the student’s alert attention should be poured into implementing this action plan because learning = behavior change; not having new insights.

    I think there should be a list of things this person is going to commit to accomplishing for the day towards their outcome and then at an agreed time, the student should get on the phone with the mentor for 10 minutes a day to ask questions, tell them what they had challenges with and report their progress.

    And I think what will really kick the progress into hyper-drive speed is having the student have something dreadful waiting for them if they don’t take some manageable daily action. The only reason we pay our rent/mortgage/taxes/phone bill/etc. is because there is pain waiting for us if we don’t.

    Too many people crap all over themselves by making it too easy to NOT take action. This is why I believe there should some condition in place that helps make it inevitable for the actions to be done. And I’m not talking about something petty like having to donate $1,000 dollars to a charity if they don’t act. I’m talking about making the penalty something incredibly embarrassing that the person desperately wants to avoid. This of course will vary from person to person.

    Almost no one is brave enough to embrace an inevitability challenge like this because they focus on failing rather than on doing what it takes to succeed but I guarantee you that those who do will push themselves a thousand times harder than the person who keeps approaching their goals the same half-assed way they have their whole life.

    1. Sté Kerwer

      Wow, amazing comment Lewis! I agree with you that if you really want to progress, you need to limit the “noise” you are receiving. It can be guru emails, hundreds of blogs you visit…

      I use a process similar to the one you are describing. I think the main idea is to force yourself to progress and to give you no other choice than moving forward. To me, inactivity is a failure, and I certainly don’t want to fail.

  6. Juliet

    I’ve quit stalling and just starting posting for goodness’ sake. Wish I had seen this article 3 months ago.

    1. Sté Kerwer

      Juliet, congratulations of starting to take action!