The One Thing Keeping You from Being a Blogging Master

dukeo.com

What’s keeping you from being a blogging master? You are. If you look around at some of those popular blog you follow you’ll see that most of those bloggers are no better than you are when it comes to their writing skills. In fact, some of them really stink. But they’re drawing in the crowds every day, aren’t they? You can, too. You just need to figure out what’s holding you back.

What are you afraid of?

I’ve plopped myself down at my computer many times and started to type, only to stop and say to myself, “Oh, no, no, no. I can’t say that. What would my readers think?” But often, those are the best blog posts because they give your readers a good glimpse of the real “you.” So, what is it you’re afraid of?

Are you afraid your idea is too controversial and your readers will all hate you?

Trust me, there are plenty of people out there who agree with you and they’ve been wondering when you’re going to come down off you high horse and let your true feelings shine through. Be fair and present both sides of the issue so your readers can form their own opinions. But never be afraid to be controversial if that’s the way you really feel about something. It’s much easier to be “you” than it is to pretend to be someone else.

Are you afraid your readers will see you’re not really an expert?

For a while I found myself writing posts that were always vague. I’d give my readers just enough information to let them know I knew what I was talking about but I avoided going into details because I wasn’t always sure myself if I was right. But your readers want those details. That’s what keeps them coming back to your blog.

If you’ve been blogging about your topic for quite a while then you’re eventually going to have to learn more so you can share that knowledge with your readers. Instead of avoiding topics you don’t really understand because you’re afraid you’ll be found out, dig in and start learning more of those expert details.

Are you afraid people will laugh at your writing?

This should be the least of your worries. Like I said, just start reading a few of those big-name blogs and you’ll soon see that most of them write no better than you do. Of course, you’ll want to pay attention to your spelling and try to use good grammar. But it’s also important to talk to your readers on their level.

If you’re blog addresses rocket scientists then you’ll need to worry about scientific terminology, but if you’re addressing the average Internet searcher who reads at an 8th grade level, then by all means “talk” to your readers just like you’d talk to your friends.

Are you afraid your readers won’t like you?

Well, I hate to say it, but some of them won’t. And there’s absolutely nothing you can do about it. You probably don’t like everyone you meet, either, do you? But look at it this way – there are billions of people searching the Internet every day and some of them are going to love you. If you just be yourself and stop worrying about the ones who don’t like you, the ones who do like you will think you’re a blogging master.

Stéphane Kerwer
Article written by Stéphane Kerwer (1995 Posts)
Bonjour from a french guy. My name is Stéphane Kerwer and Dukeo is my blog. I do most of the heavy lifting in here but from time to time, you may see some guest posts. To receive updates from Dukeo, follow us on Twitter or like us on Facebook.
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8 Comments (Add one)

  1. Brenda

    I have definitely stopped and not posted due to thinking, “I can’t say that in front of millions of people” even though I think certain things need to be said. Great post!

    1. Sté Kerwer

      Don’t limit yourself… There is so much you can achieve Brenda!

  2. Bojan - Alpha Efficiency

    There are numerous self doubts that are clouding people that venture into online waters. I’ve already faced most of these fears and overcame them with persistence.

    Practice makes perfect. Whatever problem you’ve had, you’ve solved it one way or another over time.

    By constant work, and effort. All of those are excuses more or less….

    1. Sté Kerwer

      The most important lesson in your comment Bojan, is to never give up!

  3. Power Coach Alishia

    I’m not afraid, it’s more the time commitment & not knowing how to draw in followers.

    1. Sté Kerwer

      Alishia, it’s all about motivation… Indeed, it requires work and time, but if you keep working on it, you’ll reap the profits soon enough.

  4. Charles~Humble Mechanic
    Charles~Humble Mechanic

    Are you afraid people will laugh at your writing?

    This is PERFECT! I have people tell me that my writing could be much better. The thing is, my blog is not about being a good writer. It’s about cars. If you want to learn about cars, how to save money, and DIY, then I am your man. I you want proper writing and grammar, find a blog about that.

    I try my best to write well(or more good) but that is just not me. Focus on the content, and storytelling. THAT is why people follow you.

    1. Sté Kerwer

      Once some people start criticizing you, you know that you are on the right tracks :) Thanks for your comment Charles.