Post Shortage: If You Can’t Post Regularly, Your Blog Will Perish
Most people don’t intentionally “let themselves go.” It’s generally a gradual process and at first you don’t even notice something’s wrong. But eventually they start exhibiting signs you simply can’t ignore – they stop worrying about personal hygiene and grooming, they’re no longer concerned about their wardrobe and they may even gain a lot of weight.
The same thing happens when you let your blog go. At first it’s just little things, like poor titles, or an off-topic post. Then you miss a post or two so you publish an excuse post. Then gradually, you start really slacking off. That’s when your readers start whispering behind your back, “Wow! What’s going on? He’s really let this blog go!”
Like most people who sometimes “let themselves go” eventually you’re going to want to get your blog back into shape. You know you need to start posting again and you need to get your frequency up, but you just don’t know where to start. Here are five tips to help improve and increase your posting frequency.
Set Specific Goals: The best way to achieve any goal, whether it’s losing weight or writing blog posts, is to set yourself a specific, achievable goal. So set yourself some posting goals. Don’t try to go from zero posts a day to six or eight a day right off the bat. Start slowly with a realistic posting frequency and work your way up.
Get Creative: Do something creative to help you get your blogging mojo back. Fix your hair, put on some makeup and make you first post a video post. If your entire blog was nothing but list posts, interview a fellow blogger. Heck, interview yourself! Step out of your comfort zone and get creative.
Conquer Your Blogger’s Block: It happens sometimes. A mild case of Blogger’s Block turns into a terminal diagnosis for your blog. Read my series of posts on Battling Blogger’s Block to help get you out of that rut.
Create A Posting Schedule: I find it’s easier to write every day if I keep an ongoing posting schedule. Over the next four weeks I already know what topic I’m going to write about every day. I even know what style of post I’m going to write.
Just Get Started: A few years ago I read a blog post by a novelist and she said if you’re having trouble getting started, just sit down and start writing – whatever comes to mind – and within 14 minutes you’ll have your mojo back. I’ve used this trick dozens of times over the years and it really works. When you don’t feel like writing but you know you need to, just sit down and start writing whatever pops into your head.
When you’re discouraged about your weight the experts always say the first step in solving the problem is admitting you have a problem. It’s true with your blog, too. Instead of making excuses, just admit you’ve been lax in your posting lately, forgive yourself, and get back in that saddle.
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