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Optimize WordPress Speed: Better Performance Equals Better Rankings

Steven 4 responses WordPress

How many times have you clicked on a link to visit another blog and you wait and wait and wait… and it seems like it takes forever to load. It might only really be 5 or 6 seconds but you’ll never know because you’ve already clicked away because you were tired of waiting. That’s all the time you have – just a few seconds – before the same thing happens when visitors come to your blog. If it doesn’t load fast, they’re going to click away. Here are some tips to help you optimize and speed up your WordPress blog.

speed up wordpress

Delete Plugins You’re Not Using

If you’re no longer using a plugin it’s best to completely delete it from your blog. Even if it’s deactivated that’s still extra code your blog has to sort through every time it loads. Be careful to deactivate the plugin first, then delete it. If you’re making a lot of changes be sure to back up your blog first.

Look For New Plugins

The fewer plugins you use on your blog the better and new WordPress plugins are designed all the time. Look around to see if you can find a new design you can use to replace two or three of the older plugins you’re using. CommentLuv is a good example of one plugin to replace seven.

Resize Images Before You Upload

Most blogs will resize images when they’re shown on the page but they’re still that original size in your database, which means every single time your blog loads it has to resize that image – even if the reader is just refreshing the page. Resize your images first before you upload them to your blog and you’ll improve your speed.

Clean Up Code Issues And Database

The best way to clean up code issues is just to make sure you install WordPress and plug in updates as they occur. You can also go into your cpanel and clean up your database. Go to phpMyadmin, select your database and check all the tables, then select “repair.” When that’s finished, do it again and check all the tables then select “optimize.”

Use HTML Instead of Widgets

If you’re using a lot of widgets in your sidebars they can also slow down your blog. Consider removing all widgets and doing everything with HTML. It’s not really that complicated. Do a Google search for HTML code samples for things like categories, recent posts, popular posts, etc. and get rid of some or all of your widgets.

Speeding up your blog has another important benefit, as well. Google uses your site’s load speed when considering your ranking. A slow-loading blog doesn’t make searchers happy so optimize and speed it up and earn a few points with Google.

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4 Comments

  1. Affiliate Manager

    I haven’t repaired and optimized my MySQL tables in ages. Thanks for the reminder :)

    1. You’re welcome Luke ;)

  2. Jacek

    I’d recommend a plugin called W3 Total Cache. To make your website faster, you should cache your static files like CSS, JS, Images.

    Besides, W3 Total Cache is easily integrate with some Content Delivery Networks. They will boost your website up to 200%.

    1. I agree with you Jacek. I’m currently using W3TC on Dukeo and it helps in terms of performance.