Blog & Online Marketing: 6 Ways To Promote Your Blog
There may have been a time when you could write a blog and gain readers quite quickly without doing anything to market it at all. However, there are so many blogs and bloggers out there that your own blog could be lost in the fray. That means, you cannot just sit back and let the blog market itself.
Instead, you will need to utilize online marketing in order to gain traffic for your weblog. If you are new to online marketing or blogging, then you will need to learn a few tips and tricks to marketing your site. Here are six ways that you can use online marketing to gain more traffic for your blog.
1/ Start by Customizing Your Blog
Before you even begin marketing your site, you need to make sure that it is marketable. Otherwise, any marketing that you do will not help much. You need to make sure that your blog does not look generic or plain, so use software that is made to customize your blog. Additionally, make sure you have your own domain and not a sub domain.
2/ Make Use of Statistics Programs
Also before you begin marketing your blog, you will need to make sure you can keep track of how much traffic you are gaining. There are many ways to enable statistics through programs like ClickTracks or Google Analytics. You will also want to keep up with RSS feed statistics. You will be glad that you set this up in the future once you get in depth with your blog Internet marketing.
3/ Understand Why Directories Matter
Article directories are a great way to get your blog information out there because more people are likely to find your blog article when it is included in a searchable directory. When you use these directories and then link back to your blog, you are guaranteed to gain more traffic.
4/ Make Use of Social Networking
Social networking sites are quickly becoming some of the most popular parts of the Internet. These sites are a guaranteed way to market your blog.
5/ Keep Your Posting Regular
If you neglect your blog, then you will not be able to market it properly and any marketing that you have done will be wasted. Make sure you keep your blog posting up to date and post on a schedule to make the most of RSS feeds.
6/ Understand SEO
Search Engine Optimization is a must when you want to make use of Internet marketing. When you make proper use of SEO, your blog will be more feasible to be picked up by search engines. The higher you can get your blog to rank, the better your traffic will be.
Internet marketing is a must for any serious blogger. When you make use of these six tips, you can better market your blog and gain more traffic on a regular basis. Remember that your blog is competing with thousands of others and you have to be proactive about marketing it.
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