Blog Design 101: Design Your Blog For Optimal Performance And ROI

blog design

Blog design is one of the primary concerns of every blogger.

We hear every day that “content is king“, but let’s be honest a minute.

You could have the greatest piece of content in internet history, but if your site looks like it’s coming straight from the 90s, nobody will stay long enough on your site to appreciate your writing.

You may have researched a little on this subject by reading the best design blogs, or searching for blog design templates in free blog templates galleries.

That’s not the right approach.

Having a good design is essential if you want to reach any success online because we live in a time when the wrapping is almost as important as the content itself.

Blog Design Guidelines

There are lots of aspects to take into consideration to have a blog design that will perform well with your visitors.

In order to have an efficient design, you need to learn about graphic design, usability, speed optimization and conversion rate optimization.

Blog Design To Look Professional

Every single famous blog out there has a custom design.

The graphical identity and blog design have very important roles when it comes to brand stickiness.

They are graphical clues that make people easily remember you.

Moreover, having a good design (with special attention to usability, readability and eye-candy) makes you stand out of the crowd.

Design For Optimal Return On Investment

These days, everyone can launch a blog, but having a blog that converts is a lot more complicated.

Your goal might be to convert traffic into leads or directly into sales.

You should not only learn how to have a design that is easy on the eye of your visitors.

You should also learn how to structure your page to turn your casual visitors into recurring visitors and clients.

To learn more about blog design by discovering tips and tricks to improve usability, readability and performance of your blog, sign up now for the exclusive Dukeo newsletter.

Articles about Blog Design on Dukeo

On Dukeo, I regularly publish posts about blog design to help readers improve their own blog. Here are some examples of my most popular posts about this subject:

  • WordPress Themes: What To Look For When Changing?
    WordPress Themes, as I always feel, is not just about your WordPress design, but also the strength it possesses and it reflects the overall personality of your blog. Thus while choosing a new theme for your WordPress blog, you can’t chase after a feature you’re looking for and select it abruptly. There are some crucial […]
  • The Best Website Taglines
    A great tagline might just be the edge your blog needs to hook those incoming readers and get them to stick around. Social media and information overload has conditioned internet users to skim online content more than read it, so if you can craft a tagline that makes them want to stick around and peruse […]
  • 7 Reasons Why Your Visitors Forget About Your Website
    As hard as you may try to make people acknowledge your website, plenty of them will simply forget about it as soon as they close the tab in their favorite browser. If your website provides some value, I will most likely stick around and I will return on a regular basis, but if it’s not, […]
  • Where To Find Images For Your Blog (The Legal Way)
    You’ve probably already noticed that images have a huge effect on your blog traffic and bounce rate. There’s no question about it – you have to have at least one great image in every blog post. However, contrary to popular opinion, every image you see on the Internet isn’t yours for the taking. Some of […]
  • WordPress Easy Replacement of Standard Fonts
    Every person who already developed a website or a blog faced this frustration at least once: when working on internet-based projects, you can’t use all the fonts which are on your computers because not everyone have the same fonts installed on their computer. And let’s be clear: this sucks! Let’s say you design a beautiful […]

To learn more about blog design, and discover actionable tips that will help you improve your blog, sign up for the exclusive Dukeo newsletter.