I’ve always enjoyed affiliate marketing. Sure, you only make a percentage of each sale, but look at the trade offs. All you have to do is find a reliable network, choose a good product, set up a blog and start selling, with no worries about inventory or delivery or customer service. Of course, it wouldn’t hurt if you could make a little more money… Here are three ways to double your affiliate sales.
Don’t Sell… Pre-Sell
When you’re an affiliate marketer it’s not your job to try to sell the product, it’s the advertiser’s job. He creates the sales page and it’s your job to send the traffic. The best way to do that is to stop trying to sell the product and focus on giving your readers information about the product. Here are some examples:
Selling: The drag and drop feature of this new design software makes it easy for even beginners to design professional-looking infographis.
Telling: Since they’re are so popular right now I decided to create an infographic to show you how I plan my content schedule. At the same time I thought I’d take this new Infographic Software program for a test-drive and show you how it works.
Selling: This guide will help increase your Facebook traffic by 50% over night!
Telling: I found this guide that says it will help increase your Facebook traffic by 50% over night and it has this really killer tip I wanted to share with you.
Your information and personal stories will go a long way toward pre-selling your readers on the product. Then, when you do send them to the advertiser’s sales page with your affiliate link, they’ll be more likely to buy.
Promote More Expensive Products
If you’re already making sales then you’re doing something right. If it ain’t broke, don’t fix it. Instead, just pull out that product and replace it with one that earns you a higher commission. Use a simple Search and Replace plug-in to replace the product name and links to sales pages and you’re good to go.
Better yet, replace the product with one that you created and you won’t have to settle for a small commission on each sale, you’ll get to keep it all.
Contact Your Affiliate Manager
If you’ve already had some success with affiliate sales, contact your affiliate account manager. Every network has account managers who sit at a desk all day long just waiting for your call. They’re paid on commission just like you are so if they can help you increase your sales they make more money, too.
Account managers can help you choose more profitable products, suggest different promotion methods that you might not be aware of, and guess what… they can even increase your commission percentage on the products you’re already promoting.
Sometimes we get so caught up in the day-to-day tasks that we can’t see the forest for the trees. In many cases it just takes one little change and you can double your affiliate earnings over night.
What do you think? Let me know in the comments below!