11 Simple Tips To Writing Catchy Articles

dukeo.com

It’s not easy writing articles that grab your readers’ attention, day after day after day. But, if you want to make money online, that’s what it’s all about. You don’t have to be an award winning author but you do need to learn some basic writing skills. After all, no matter what you’re blogging about, you’re competing against dozens of other blogs. Here are 11 simple tips to help you write catchy articles.

tips for writing better posts

1/ Don’t hold back

Start off with a strong title and a strong opening paragraph. Let the reader know exactly what you’re talking about and how the information is going to benefit them. It’s not enough to say, “I’m going to teach you how to change the oil in your car.” You need to tell them how this information is going to help them. “Never pay a mechanic again! You’ll save hundreds of dollars every year when you learn how to change the oil in your car yourself.

2/ Read other blogs

One way to improve your writing skills is to read more. If you’re reading other blogs not only will you pick up writing tips, you’ll learn more about your niche and about the blogging business, so you’ll be killing two or three birds with one stone.

3/ Practice writing

You may never be a Stephen King or Bentley Little but your writing will improve with practice, so just start writing. If nothing else, you can publish those practice articles in an article directory and build some backlinks.

4/ Eliminate unnecessary words

Speaking of Stephen King… In his book, “On Writing”, King says to write your article and then go back and remove all the adverbs and most of the adjectives. Most of the time they’re just taking up space. When you’re writing for the online reader you need to make your point fast because attention spans are short.

5/ Create excitement

Nobody wants to sit down and read an encyclopedia. Create some excitement with words. “Wait till you see this amazing trick!” “I’ve got a tip that’s going to blow your mind!” “You’re not going to believe what I saw over at…!” Get your readers excited and they’ll never leave your blog.

6/ Use emotion

Use words that create emotions for your readers. Excitement has its place, but so does outrage if you’re a political blogger, or humor if you’re a mommy blogger. Use an online thesaurus to help you choose words to emotionally charge your articles.

7/ Use images

Sometimes a picture really is worth a thousand words and, at the very least, images can help you illustrate a concept.

8/ Be concise

You have about three seconds before your readers drift off into la-la land. Use them wisely. Get rid of extra words, use bullet points and headers to direct the eye, and most important – get to the point.

9/ Write a good conclusion

Most online readers only really scan your article, no matter how much effort you put into the writing. For that reason, it’s important to write a strong lead paragraph that grabs their attention, and even more important to write a strong conclusion that wraps everything up.

10/ Talk to your audience

Don’t “write” to your audience, “talk” to them, just like you’d talk to a friend. In fact, if I’m writing a how-to article, I often picture myself talking to one specific person and I imagine the questions they might be asking.

11/ Be unpredictable

If you always write how-to articles, change it up today and write an opinion piece. Better yet, talk about a controversial issue that’s brewing in your niche. Or go to Fiverr and hire someone to draw a funny cartoon for a post next week, or hire someone to make a video. Do something unpredictable and completely unexpected every now and then so your readers don’t get bored.

Stéphane Kerwer
Article written by Stéphane Kerwer (1995 Posts)
Bonjour from a french guy. My name is Stéphane Kerwer and Dukeo is my blog. I do most of the heavy lifting in here but from time to time, you may see some guest posts. To receive updates from Dukeo, follow us on Twitter or like us on Facebook.
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10 Comments (Add one)

  1. Louise
    Louise

    This is a great article. Very helpful. Thank you.

    1. Sté Kerwer

      You’re welcome :)

  2. Koren Reyes

    What makes people write comments? I rarely get them … would LOVE more … what do I need to do?

    1. Sté Kerwer

      Getting people to comment is not an easy task. I wrote several articles on that subject already :)

  3. Michael
    Michael

    These are really useful tips. My two cents: to embrace rule #10 runs the risk of breaking rule #4. Writing as if you’re talking to a friend, for example, often generates unnecessary words and/or phrases. It depends on what you’re writing, I guess. Not an attack on the article – it’s great – just my own opinion.

    1. Sté Kerwer

      Michael, when I’m advising to write as if you’re talking to a friend, I’m talking about the tone… Don’t take it literally. If you start your blog posts by: “Dude, something crazy happened to me, you’re never gonna believe it!” You’re going to look very amateur-ish.

  4. Marie
    Marie

    Great blog post filled with good information!

    1. Sté Kerwer

      Thank you Marie

  5. Glori Surban
    Glori Surban

    Thanks for the tips.
    Although 11 is a bit tricky to do, it’s a great idea. :)

    1. Sté Kerwer

      Thanks for your comment Glori :)